The rewards app, bounts, will support Liverpool’s vision to be the “Most Active Core City in England by 2021”
Liverpool City Council, in partnership with the Liverpool Clinical Commissioning Group (CCG), has agreed a ground-breaking new contract with bounts, the revolutionary healthy lifestyle and rewards company, who will provide a series of challenges, prize draws and rewards to encourage people in Liverpool to be more physically active.
According to Sport England data, some 63% of adults (16+) are not participating in 30 minutes of sport and active recreation on at least one day per week and the negative effect on health and well-being is significant.
The bounts scheme launches in Liverpool on Tuesday November 1 and people can download the app with a special referral code ‘FitforMeLpool’. By tracking activity through the app, people can earn points which can be exchanged for high street vouchers alongside other offers and competitions. As a result of partnership work with bounts, the Liverpool scheme features special rewards.
On Monday November 7, a special Challenge will launch, enabling people living and working in Liverpool to enter a Prize Draw to win some great prizes such as high street shopping vouchers, family days out and weekend breaks. People can find out how to download bounts by going to www.fitforme.info/freestuff.
The bounts app offers an evidence-based incentive to encourage mass participation among adults aged 16+ in physical activity across Liverpool. Through technology, the scheme is able to track frequency of activity and provide real incentive and rewards, with participants earning entries into the ‘bounts Liverpool Prize Draw’ points which can be exchanged for high street vouchers alongside other offers and competitions.
The target is to attract Liverpool residents aged 16+ within the first few months of launch and to continually attract new participants throughout the duration of the scheme.
The scheme is being supported by the city’s Fit for Me campaign, which aims to inspire people to be more physically active.
bounts aims to:
The bounts team will be responsible for
Councillor Tim Beaumont, Mayoral Lead for Healthy Living, said: “We are committed to helping the adult population of Liverpool become healthier and fitter and so we are excited to announce the scheme with bounts.
“It allows us to reward people to become a bit more active, which will have a positive and long term benefit to their health, but it also allows us to measure the success of the scheme in ways we have not been able to do in the past – this is what is revolutionary.”
Carly Wills has been using bounts since the summer. She said: “I found the sign up process really easy. I was recommended bounts from a friend who knew I was very active. Linking my Fitbit to bounts was very easy to do. I’ve had several vouchers and love the app.”
Dr Maurice Smith, GP at Mather Avenue surgery in Allerton and Healthy Liverpool’s ‘Living Well’ clinical lead said, “We are delighted to have partnered with bounts to further promote and encourage the people of Liverpool to be more active.
“Along with other incentives as part of Fit For Me, we hope that the city will continue to embrace our campaign and increase the amount of physical activity they take part in. It’s not just about running marathons or going to the gym, just 10 minutes more activity really can make the difference to your health and wellbeing.”