The Radio City Liverpool Santa Dash is the largest of its kind in the UK and this year a new team joined the race on behalf of local Liverpool campaign Fit For Me.
Fit For Me wanted to get involved with this year’s fun event to encourage everyone taking part, and beyond, to use the race as a spring board to being more active. The campaign entered a Team #FitForMe and special Purple Santa into the event to represent Fit For Me, offering a selfie challenge to all entrants with the help of social media and Radio City’s pre-race warm up.
Leading Team #FitForMe was Liverpool Choreographer Miguel Doforo, who took dance troupe MD Productions to three of the ITV Britain’s got Talent programme’s semi-finals and runs a Community Interest Company in Liverpool. Miguel said, “I’m proud to have put on the Purple Santa suit and taken part in the race to represent such an inspiring campaign – it really was something special and fun. There were loud comments of support from the crowd and loads of people wanted selfies which is great for the campaign.”
“This time of year is all about having fun, the atmosphere in amongst the sea of red and blue Santa’s was something else, the fact they were all taking part in physical activity was the icing on the cake.”
We’d like to remind everyone who had a selfie taken with our Purple Santa to remember to post and tag @FitForMeLpool on Facebook. Everyone who does will be entered into a prize draw to win a Fitbit.
The campaign launched in July, and aims to inspire and get everyone more active in Liverpool. That can mean doing as little as ten minutes more activity, getting off the bus a stop earlier or simply taking the stairs instead of the lift.
These little things can make a massive difference to your overall health and wellbeing. Being active is good for you and can improve your everyday life. Even small changes can give you more energy, make you feel less tired and stressed, lift your mood, help you to sleep better and boost your confidence – as well as helping to protect you from serious illnesses such as heart disease and dementia.
Sandra Davies, Director of Public Health said “It’s difficult at this time of year to be motivated to be active, but I’d encourage everyone who has taken part in today’s Santa dash to use this to inspire and motivate your friends and family to continue move more.
“It doesn’t have to mean running a 5k every time, small steps are just as valuable as grand gestures. Walking to the paper shop or running round the house to get warm in the cold weather is all physical activity, and we’d encourage everyone to embrace that this Christmas.”